economics

  • To sell a product, convince people their lives will be better in the future if they buy it now. To keep a community together through tough times, encourage people to pursue a better future by focusing on the tasks right… Continue reading

  • The Evolving Religion of Science

    A new toaster arrives.It is quickly unboxed and set up on the counter.There is no need to read the instructions, it’s a toaster.And since it has been weeks since the old one died,it is time to make some toast. Experience… Continue reading

  • The human intellect is very good at solving problems. Unfortunately, the human imagination is better at seeing problems that don’t exist. Continue reading

  • The Holy Triangle

    The third year in my Forest Management degree consisted of three classes I now refer to as The Holy Triangle. Forest Ecology in the Fall, then Forest Economics and Timber Management the following Spring. Everyone in the College of Natural… Continue reading

  • The Great Process

    I have experienced, in myself, the mistake of using too much energy when engaging something new. I know it’s not just me. We all do this to compensate for our insecurity: the energy of anxiety builds images in our minds… Continue reading

  • Echelon

    Evolution is an echelon, not a single line; a never ending paceline, and not a sprint to the finish… and it does not matter for whom or for what; living organisms or AI driven robots. Everyone becomes obsolete long before… Continue reading