The first cultures were rooted in how people survived the perils of nature; learning the intricacies of their ecosystem and adapting strategies to gain an advantage.

Then, cultures adapted with civilization and became rooted in how people survived war; learning the intricacies of human nature and adapting strategies to gain an advantage.

Now, cultures have adapted again and are rooted in how people win games. A combination of the precious two stages made possible by the overt lack of scarcity.